When it comes to sustainability, the nutraceutical industry is facing pressure from two sides. Consumers want confidence that their supplements are responsibly produced and regulators are tightening standards throughout the industry.
To understand what this means in practice for nutraceutical companies, Dr Kevin Robinson (KSR) sat down with Sofia Sotiropoulou, PhD, Senior Director of Sustainability and Climate Innovation at Lonza Capsugel, to explore how brands can turn these challenges into opportunities for growth, resilience and differentiation.
KSR: Why are sustainability, compliance and consumer trust becoming inseparable in today’s nutraceutical market?
SS: Largely driven by increasingly conscientious and environmentally aware consumers, the nutraceutical market is expected to almost double in size during the next decade.1
As climate change impacts become more visible, the pressure on nutraceutical brands to demonstrate responsible practices throughout their value chains is rising.
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