NutriLeads expands Pacific-Asia distribution for precision prebiotic Benicaros

Published: 8-May-2024

The company has made agreements with Pure Chemicals and VICA, expanding its global distribution network to Thailand and Malaysia

NutriLeads BV has expanded distribution of its clinically proven precision prebiotic Benicaros in Asia-Pacific through agreements with Pure Chemicals, Bangkok, Thailand and Verentia Inti Cipta Alami (VICA) in Jakarta, Indonesia. 

NutriLeads has previously announced distribution agreements with Maxcare Inc. for Taiwan and Pathway International for Australia and New Zealand.

Benicaros is an award-winning, plant-based precision prebiotic that fortifies foods, beverages and dietary supplements with immune and gut health benefits. 

This clinically proven, soluble ingredient made from upcycled carrot pomace both trains the innate immune system to respond faster, smarter and stronger and selectively increases beneficial gut microorganisms and their metabolites that are crucial to resilient gut and overall health. 

Benicaros’ small daily serving size, as low as 300 mg., along with its significantly lower gas production compared to conventional prebiotics, opens up  numerous opportunities for product innovation.

“We are pleased to make Benicaros available to more manufacturers and consumers in Asia,” said Joana Carneiro-Wakefield, NutriLeads’ CEO. “Strong partners like Pure Chemicals and VICA will help further establish Benicaros as a global branded ingredient for gut and immune health.”

 

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