IFF to extend its weight management solutions range

Published: 16-Aug-2024

The company has introduced a number of protein and fibre solutions for those looking to enhance their weight management journey

IFF, a global food and beverage company, is extending its range of weight management solutions for the nutrition-conscious consumer.

The company is focusing on releasing products which are suitable for those taking anti-obesity medications such as Wegovy or Zepbound, allowing them to obtain the crucial nutrients necessary for health and wellness. 

This includes proteins from a range of sources, which can allow users to maintain satiety for longer, while also maintaining muscle mass on a calorie-restricted diet.

IFF will also be offering a selection of fibres, which can support metabolic management by controlling overall appetite. 

With new research indicating a rapidly evolving health and weight management landscape, IFF (NYSE: IFF), a global leader in food and beverage, home and personal care and health, is working to extend its range of solutions for the nutrition-conscious consumer. 

Research by IFF shows that conversations around developing a healthier relationship with food grew by 242% in the US, while conversations about mindful eating grew by 190% globally in the last year. ​1

​“We believe IFF technologies and expertise in nutrition science are best positioned to co-create with our customers to offer new products and formulations that win in the marketplace and help consumers achieve and maintain a healthy and sustainable lifestyle,” said IFF's CEO, Erik Fyrwald.

“Consumers increasingly want nutritious choices that fit their weight management journeys but offer the best quality and flavor.”

 

 

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