Bioriginal Food & Science has announced that its branded fisetin ingredient Novusetin has been granted a Natural Product Number (NPN) from Health Canada.
The NPN (#80117026) - the first ever issued in Canada for a fisetin ingredient - allows Bioriginal and its customers to sell and make claims on the antioxidant benefits of Novusetin by helping to protect against oxidative damage caused by free radicals. The NPN, issued in accordance with the Natural Health Products Regulations, provides Canadians with a way to identify natural health products that have been assessed by Health Canada for safety, efficacy, and quality.
Novusetin is an all-natural proprietary fisetin extract, standardised to 95%. As a naturally occurring flavonol, fisetin belongs to the bioflavonoid family of polyphenols which are shown to have powerful antioxidant properties.
"We are very pleased with Health Canada's decision to grant Bioriginal a Natural Product Number for our fisetin extract, as it further validates Novusetin's standardisation and benefits, making it one of the more interesting antioxidants for natural health products," said Petros Loutas, VP QA/QC Regulatory of Bioriginal. "The approval from Health Canada will make it easier for Bioriginal to maintain compliance with regulations and meet the requirements of existing and future clients."
The NPN issued to Bioriginal is timely, as demand for natural antioxidants continues to grow as a result of increased consumer awareness and interest in the benefits of these ingredients in maintaining healthy lifestyles. The healthy aging benefits of antioxidants range from anti-aging to cognitive health, and continued growth in this market is expected in the coming years.