AdvoCare is the new title sponsor of the Texas Bowl, a postseason collegiate football game. Owned and operated by ESPN Regional Television (ERT), a subsidiary of ESPN, and managed locally by Lone Star Sports & Entertainment (LSSE), the Houston-based event will now be known as the AdvoCare Texas Bowl. The initial agreement is for three years through the 2016 bowl game and aligns with their sponsorship of the AdvoCare Texas Kickoff – a Labor Day weekend college football game.
AdvoCare to Become New Title Sponsor of Texas Bowl
AdvoCare is the new title sponsor of the Texas Bowl, a postseason collegiate football game
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