Nexira introduces POW(D)ER from Mother Nature

Published: 17-Oct-2022

The France-based global company has created a range of naturally supercharged, easy-to-formulate ingredients that enables users to create clean-label products with powerful benefits

At SupplySide West 2022, Nexira has announced that it will introduce POW(D)ER from Mother Nature, a range of naturally supercharged, easy-to-formulate ingredients.

Join Nexira on this sensory journey encompassing taste, texture, and colour – and start creating nutrition that is evolutive with market trends, harnessing the powerful forces of nature in recognizable superfoods – in a whole new way! 30 new references to satisfy all your needs!

Today’s busy consumers are seeking accessible, tasty nutrition made with simple, traceable ingredients. Perhaps more importantly, they crave healthy options that will satiate hunger and make them feel good about their choices. Nexira says that its range of naturally nutrient-dense ingredients satisfies all of these conditions.

In the expanding nutrition market, perception is key: consumers want to discover new products that contain appealing clean ingredients with powerful benefits known to fuel vitality, health, and well-being. Nexira's minimally processed ingredients are close to nature, and to the raw materials from which they are sourced.

The company add even more value by enabling the creation of clean-labelled products that have gone from a trend to a “must-have” among health-conscious consumers.

The POW(D)ER range of dynamic ingredients inspires the imagination when it comes to creating attractive foods and beverages. From the rich, vibrant colors and textures of the powders to the distinctive tastes, each of these beneficial ingredients evokes a force of nature, whether used individually or in combinationwith others

 Globally sourced from the banks of the Amazon River to Southeast Asia to the West Indies, and many storied locations in between, our plant-based powders are naturally derived from fruits, flowers, leaves, seeds, and roots. From the carefully harvested ingredients, a delightful range of flavors are extracted –  sweet, tart, spicy, earthy, fruity, nutty, and tropical – making the possibilities for formulators virtually limitless.

These functional sensorial ingredients will infuse products such as nutritional bars, smoothie bowls, yoghurts, granola,  juices, smoothies, frozen desserts, and other functional beverages with robust flavours and colours, enhancing their desirability factor.

You may also like