Artemis International appoints new Business Development Manager

Betsy Fallon brings 25 years of technical sales, negotiation, vast consumer products knowledge, value-added relationships and team building

Artemis International has appointed Betsy Fallon as the company's Business Development Manager. Her responsibilities will focus on helping the growing company expand further into current and new markets as the demand for the wide portfolio of dark berry extracts continues to grow, and science presents ongoing proof of the benefits of dark berries for overall human wellness. 

Betsy brings 25 years of technical sales, negotiation, vast consumer products knowledge, value-added relationships and team building within the dietary supplement and food/beverage space to Artemis International. Her past successes speak for themselves including working with supplements, multiple food ingredient and network marketing launches as well as custom formulation know-how. She was most recently a Regional Sales Manager with Martin Bauer and has held tenured sales positions at BI Nutraceuticals, AM Todd and East Earth Herb prior. 

“As Artemis International continues to grow, we are finding it increasingly important to have team members with broad experience in many areas that also create synergy with the other members, such as new biz dev and sales,” said Leslie Gallo, President of Artemis International. “Betsy’s varied expertise in many areas will help lead us into the next phase of growth.” 

Fallon added: “Artemis International is the perfect place for me to use my strengths and experience while also enjoying personal growth in the industry. We’re all excited about a bright future together.”

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