Lonza Capsugel announced today the launch of its new Organicaps™ capsule – the only USDA organic certified, plant-based, immediate release pullulan capsule made in North America¹ – at SupplySide Global 2025 (booth 5665). Featuring a high oxygen barrier, non-reactive shell and excellent polymer stability, Organicaps™ capsules are designed to help brands stay one step ahead with organic product claims in the growing organic supplements market.
With 73% of consumers revealing that they are influenced by the presence of organic ingredients, and 54% willing to pay more for them, it is clear that demand for organic options is soaring². Nutraceuticals are no exception, as organic-certified products are outpacing the growth of their non-organic counterparts in the dietary supplements industry³.
Brands looking to innovate with organic nutraceuticals face fierce competition, challenging consumer demands and certification hurdles. Organicaps™ capsules can help manufacturers overcome these challenges and appeal to conscientious consumers without compromising on performance. The capsules are made from pullulan, which offers the highest oxygen barrier of any vegan capsule material⁴, helping to preserve the stability of oxygen-sensitive ingredients. They also offer an excellent disintegration profile for immediate release performance equal to gelatin, as well as proven filling performance⁴.
To maintain high aesthetic quality, Organicaps™ capsules’ non-reactive shell eliminates “spotting” concerns commonly observed with gelatin capsules, and their crystal-clear transparency with high luster enhances the natural appeal of organic ingredients. Furthermore, carrying the official USDA organic certification offers further appeal and differentiation, with 65% of consumers saying they are more likely to buy a product if it has this seal³. Organicaps™ capsules also align with the ideals of conscientious consumers, including being 100% plant-based⁵ and Non-GMO Project verified.
“Organicaps™ capsules were designed to empower brands to seize the organic market opportunity and build organic supplements consumers can trust,” comments Meeta Kratz, Vice President, Head of Americas Business Unit, Lonza Capsugel. “Delivering on both appeal and performance, this leading-edge solution is backed by our market-leading polymer expertise, scientific innovation and technical excellence, helping our customers keep one step ahead in the booming organic nutraceuticals space. Plus, with our unmatched scale, local expertise and specialized North American Organicaps™ capsule manufacturing, customers can accelerate their route to organic success and connect with consumers faster.”
¹ According to market data in 2025.
² OSDF Usage & Attitude study, December 2022.
³ Keynote seminar at Natural Products Expo West (March 2024), presented by New Hope Network’s SVP Carlotta Mast and Head of Industry Relations at SPINS, Kathryn Peters. Figures presented were sourced from: Nutrition Business Journal (NBJ) 2023 trends report powered by SPINS.
⁴ Based on Lonza proprietary research 2025.
⁵ Based on Lonza manufacturing data 2025.