Gencor shortlisted for European Specialist Sports Nutrition awards

Published: 5-Nov-2020

Pharmako Biotechnologies, sister company to Gencor and co-developer of its HydroCurc technology, was also shortlisted in the category of Best Sports Nutrition Product

Gencor has announced its nomination for the 2020 European Specialist Sports Nutrition Awards (ESSNawards), which honour the “most successful products and campaigns within the sports nutrition world”.

It was shortlisted in the category of Best Sports Nutrition Ingredient for Testofen, along with the Most Exciting Partnership for its collaboration with James Hudson, Gloucester Rugby.

“We’re very excited to receive recognition from the European Specialist Sports Nutrition Awards Alliance,” said Chase Shyroc, Vice President of Sales and Marketing for Gencor. “The alliance is considered the ‘voice of sports nutrition in Europe’ and represents a broad range of relevant stakeholders, such as the European Commission and the European Foods Standards Agency. Our shortlist in the categories of Best Sports Nutrition Ingredient, Most Exciting Partnership and Best Sports Nutrition Product reflects Gencor’s concentrated effort and dedication to the sports nutrition industry as a whole.”

Selection of the ESSNaward winners will be based on several criteria, including: industry impact/innovation, operation efficiency, consumer engagement, commercial relevance and process improvement.

The 2020 ESSNaward ceremony will take place virtually on December 10, 2020 where the final winners will be announced.

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