Azelis enters into a distribution agreement with BENEO in India and Bangladesh

Published: 23-Nov-2023

Azelis is delighted to announce its new distribution agreement with BENEO, a prominent manufacturer of functional ingredients for the food, feed and pharmaceutical industries

Effective immediately, Azelis will be the exclusive distributor for inulin, oligofructose, scFOS, texturised wheat proteins, faba beans, beta-glucans, meatless solutions and specialty rice ingredients in India and the entire portfolio in Bangladesh.

This new agreement strengthens Azelis' existing and successful partnership with BENEO in EMEA.

BENEO is a leading expert in developing and producing functional ingredients derived from natural sources such as chicory roots, sugar beet, rice and wheat.

In Food & Nutrition, BENEO’s plant-based functional ingredients help improve the nutritional and technical properties of a wide variety of products, while maintaining or even improving taste or texture. 

This new mandate reinforces Azelis’ offering in India and Bangladesh; this partnership completes its advanced product offering for food and beverages, including bakery, confectionery, meat and dairy products, as well as plant-based alternatives for the latter two applications.

Moreover, BENEO’s strong commitment to sustainability aligns with Azelis’ strategy to provide innovative and sustainable formulations to its customers.

Christian Philippsen, Managing Director Asia Pacific, BENEO, said: “We are enthusiastic about our new partnership with Azelis in India and Bangladesh. Azelis was selected as our preferred partner thanks to their extensive technical knowledge, deep market understanding, and commitment to sustainability."

"They can provide comprehensive support to customers from conceptualization to product development. Azelis' mindset and dedication to innovative, healthy solutions are in line with BENEO's focus on ‘connecting nutrition and health."

"Additionally, their streamlined services and efficient supply chain management ensure that our customers receive top-notch service without any disruptions to their business.”

Aparna Khurana, Managing Director, India & Subcontinent, Azelis, added: “We are delighted to announce our partnership with BENEO. Their comprehensive range of products offers solutions that are highly in demand in India and Bangladesh, such as reducing sugar, developing plant-based and meatless products, and enhancing mouthfeel."

"We are proud to include their offerings in our portfolio as they perfectly align with our mission to promote health and wellness."

"This partnership is a testament to our unrelenting commitment to bringing innovative and comprehensive solutions to the food and beverage manufacturing industry in India and Bangladesh. Together, with our partners, we will continue to push the boundaries of what's possible and create a brighter, healthier future for all.”
 

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