Tomato ingredient producer Lycored is encouraging professionals in the food and nutrition industries to send messages of support to the Ukrainian people.
The company, which has members of staff in Ukraine, has been organising donations of food and medical supplies to communities in Dnipro, and it is now encouraging partners across the health, nutrition and beauty industries to write anonymous messages of support which will be translated, printed and included in food parcels being delivered to people in Dnipro. For each note, Lycored will make a financial donation to a charity providing humanitarian support.
Shirley Cohen, CEO of Lycored, said: “All our thoughts and prayers are with our colleagues, their families, their communities and all the people of Ukraine. You will always have our immense respect, appreciation and support, and our entire global family stands with you.”
People can write notes of support at the ‘littleglowapp’ website and at the company’s Science of Positivity exhibit at the New York Museum of Science.
Cohen added: “During a crisis like this, we all naturally want to do everything we can. As well as making charitable donations, we would encourage everyone in our industry to show solidarity by sending a message of support. Of course, it’s a tiny gesture but we hope it will provide a few glimmers of light at this unimaginably dark time.”