Latest in Marketing

PLT Health Solutions to be the official performance beverage sponsor at SupplySide Global 2025

The show will feature PLT's state-of-the-art beverage ingredient portfolio and new ingredient science, as well as a 'Just for SupplySide' concept beverage

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TSI Group accelerates global growth strategy following successful IPO

After debuting on the Shanghai Stock Exchange, TSI Group is evolving from an ingredient supplier into a full-service innovation partner, showcasing its new capabilities and...

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Food ingredients (Fi) Europe 2025: the home of food ingredients

Join the global food and beverage ingredients community in Paris this December and be part of an unmissable milestone event

Prinova spotlights functional, trend-driven nutrition concepts at SupplySide Global

Prinova will showcase its expertise in functional nutrition and contract manufacturing at Booth 5852 at SupplySide Global on Oct 29-30 in Las Vegas, with a line-up of great-tasting, on-trend product concepts

GC Rieber VivoMega marks 60 years of omega-3 innovation and sustainability

The company will showcase its legacy in advancing omega-3 excellence and its latest algal innovation, 1060TG, at SupplySide Global in Las Vegas later this month

Balchem to show active nutrition, epigenetic health and GLP-1 solutions at SupplySide Global 2025

At booth #5264 in Las Vegas, the company will debut its “Premier Ingredients for Premier Athletes” platform and showcase branded ingredients powering performance, healthy ageing and next-gen wellness products

HTBA to showcase nature-derived performance and taste innovations at SupplySide Global in Las Vegas

Visitors can meet HTBA and see its functional health ingredients at booth #7765 on the 27-30 October

Rousselot to showcase Nextida GC collagen peptide for glucose control at SupplySide Global

At SupplySide Global 2025 in Las Vegas, Rousselot will spotlight Nextida GC, a collagen innovation shown to stimulate GLP-1 and support healthy post-meal glucose regulation, alongside its full collagen portfolio

TopHealth wins NutraIngredients-Asia Award for pharmacist-led campaign tackling health misinformation

The company won the Award for Marketing Initiative of the Year for its breakthrough campaign with pharmacist influencer collective Pharmabros, which boosted trust in supplements and engaged consumers with credible health content

AstaReal wins NutraIngredients-Asia Award for first clinical trial on children’s digital eye health

AstaReal received the Editor's Award for Infant and Child Nutrition Initiative for its pioneering study showing that astaxanthin supplementation can reduce digital eye strain in children whilst improving visual performance

Latest posts in Marketing

Alkemist Labs to showcase its botanical and fungi testing programme at SupplySide Global

Visit booth #5476 at SupplySide Global in Las Vegas to learn about the Alkemist Assured transparency programme

Bioiberica to unveil new brand identity amid 50th Anniversary celebrations at CPHI 2025

Join Bioiberica at CPHI Worldwide 2025, booth 12.0D30, as the company celebrates its legacy in the production of world-class Heparin API, as well as unveiling its new, reinvigorated corporate purpose

The Key Source for Functional Food and Beverage Insights and Breakthroughs

Nutraceutical Business Review is the only B2B platform to report on the full spectrum of business and technology in the nutraceutical industry

How the California Prune Board’s global promotional programmes are helping the trade to reach consumers

As concerns grow about the impact processed foods can have on health, natural foods are moving increasingly into the spotlight ... and into consumer shopping baskets.

Vitafoods Europe Innovation Awards 2025 finalists announced

The event brings together the best in the nutraceutical industry — recognising excellence across the raw ingredient and finished product spaces, as well as the trend towards clean-label and holistic health solutions

Sports nutrition brand USN joins ESSNA to promote fair legislation in the sector

Together, USN and ESSNA will campaign for fair regulations on sports nutrition products

FC Bayern partners with Balchem to promote vitamin K2 as a heart and bone health staple

The FC Bayern women's football team will collaborate with Balchem on campaigns to promote K2VITAL, bridging the gap between B2B and B2C markets

Kerry identifies five GLP-1 consumer segments that are driving industry growth

With 90% of GLP-1 medication users consuming some kind of vitamin, supplement or probiotic, Kerry identifies the consumer types in this niche and the unique opportunities they can offer the food, beverage and supplement industries
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How celebrities and influencers are shaping the nutraceutical market

From David Beckham to Kourtney Kardashian, Sommer Ray to LeBron James, many famous faces are following the trends by moving into the supplement space, championing the overall growth of the nutraceutical market

Women In Nutraceuticals announces first leadership summit

Women In Nutraceuticals (WIN), a non-profit led by a diverse team of business leaders focused on gender equality in the nutraceutical industry, is pleased to announce the group’s first in person WIN Leadership Summit (25–26 April) at the Sonoran University of Health Sciences in Tempe, Arizona

Women in Nutraceuticals opens applications to join its Board of Directors

There are four positions up for grabs, and successful candidates will be elected onto the non-profit's board for a two or three year term

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Bioenergy Life Science to unveil two next-gen ingredients at SupplySide Global in Las Vegas

The company will showcase its two new ingredients focused on inflammation and energy at booth #6073

BGG brings its A-Team of apple extract and astaxanthin to SupplySide Global

The concepts spotlight the extracts’ clinically backed benefits for weight management, skin health and antioxidant support, alongside versatile applications across...

Meet the finalists of the 2024 Fi Europe Innovation Awards

Fi Europe has announced the finalists of the Innovation Awards. Find out which companies and organisations made the cut thanks to their efforts to make food and drink...

Magne B6 revamps brand with new visual identity to boost mental wellness market presence

Free The Birds created a brand marque as a core focus which speaks to the key objective of supporting strength of mind

Women In Nutraceuticals launches job board for nutraceuticals industry

Women In Nutraceuticals (WIN), the non-profit spearheaded by a cohort of global nutraceutical leaders, has launched a job board to expand the organisation’s networking...

Hundreds of businesses urge staff to do Veganuary as record number sign up for Veganuary Workplace Challenge

Salesforce, Scottish FA, NHS Trusts, Civil Service & more going green for January

Novozymes and Chr. Hansen announce name of future combined company: Novonesis

Novozymes and Chr. Hansen have announced that the name of the future combined company will be Novonesis

Longevity by Nature announces product availability on VitaCost and Amazon

Longevity by Nature, a manufacturer of natural, science-based nutritional supplements that support a wide range of health benefits, announces that its products are now...

Arla Foods Ingredients showcases high-protein solutions for Middle East and Africa

Focus on high-quality whey protein ingredients at Gulfood Manufacturing

Indesso Wins Indonesia's Best Managed Companies Award for the Second Time

The natural-based aroma and ingredients manufacturer has won the prestigious Indonesia's Best Managed Companies Award by Deloitte

Gnosis enhances the customer experience and highlights future initiatives

The fermentation expert looks to put customer ease at the forefront with systematic changes

Making your message come alive with your food

Marketing probiotic foods and getting the message right