Nutritional Growth Solutions has expanded into the US retail market following agreements with Walmart and online marketplace RangeMe. The company will now be able to sell Healthy Heights, its line of children’s protein shakes, on the American retailers’ online platforms, in a development it calls a “key milestone” for its retail expansion strategy. The deals were reportedly driven by recently appointed company President, North America, Stephen Turner. The company’s flagship product Grow Daily 3+, is a protein shake mix designed to help meet the nutritional needs of children between 3 and 9 who are struggling to grow.
A precise ratio of macronutrients, including whey protein, carbohydrates, and fat, and micronutrients, including L-arginine, vitamins, and minerals, comprise the ingredient. The mix contains only GRAS ingredients, with no GMOs, soy or gluten, and is backed by clinical studies, NGS claims.
Being listed on Walmart.com will make the company’s products available to the approximately 100 million regular online Walmart visitors each month, while the RangeMe platform is used by more than 10,000 retailers including Wholefoods, CVS Pharmacy, Target, and 7-Eleven.“This move significantly raises our profile on the e-commerce platform of one of the world’s largest retail groups, Walmart.com,” said Liron Fendell, CEO and MD of NGS. “In addition, our Healthy Heights brand will be exposed to an immense audience of retail buyers for some of the world’s leading retail brands. These outlets always are researching new and innovative products to expand their product ranges, often through RangeMe.com.”