Nutrasource also has pending applications for this trademark in Canada and the United States for such goods and services
Nutrasource also has pending applications for this trademark in Canada and the United States for such goods and services.
NutraStrong is an industry-wide program that classifies products with relevant and specific standards for each product category, setting the baseline of quality and testing to ensure the market is providing customers with quality products. Designed to gatekeep against companies with misleading claims, inaccurate or false COAs, this program aims to prevent these products from being sold side by side with premium brands.
“With the launch of the NutraStrong certification program, Nutrasource has committed to promoting transparency in the global marketplace of natural health products and dietary supplements,” said Kevin Yan, Vice President, Certifications and Analytics. “Through the NutraStrong program, brands will be able to showcase their manufacturing and product quality as well as corporate values through a third-party certification that consumers will be able to access and verify independently. Brands that earn the NutraStrong certification mark will be best in class and as the industry continues to grow across the globe, the NutraStrong program will be a valuable tool to utilise to earn the trust of both retailers and consumers alike.”
Nutrasource has committed to promoting transparency in the global marketplace of natural health products and dietary supplements
Nutrasource has also registered its logo in the European Union and United Kingdom for use with testing, evaluation and certification of natural health products, and has pending applications for the logo in Brazil, Canada, China, India, Japan, South Korea, and United States for such services.
“The launch of the NutraStrong program is exciting for Nutrasource as we are expanding our Certifications by Nutrasource platform across the wide range of ingredient categories currently on the market,” added Yan. “With the success of our current certification programs in the marine oil, non-GMO and probiotic categories, we are happy to bring this success to these other ingredient categories and continue to showcase high-quality brands and their products to consumers around the globe.”