Kyowa expands Setria Glutathione in Europe

Kyowa Hakko launches premium branded ingredient, Setria Glutathione, in the European markets

International health ingredients manufacturer Kyowa has launched Setria Glutathione in the European markets.

Setria is a branded form of glutathione an antioxidant present in almost all cells of the body. Glutathione plays an important role in numerous bodily processes, including antioxidant protection, detoxification and immune system fortification.

Glutathione may be depleted as a result of poor lifestyle choices, stress and natural ageing. Supplementation is needed if one's diet does not include abundant unprocessed fruit and vegetables.

Kyowa Hakko has been manufacturing glutathione since the 1960s using a patented fermentation process. Setria glutathione is distinguished from generic glutathione in the market as a high purity form that is allergen-free, with no animal or human raw materials used.

It is clinically tested and has been shown to increase the levels of glutathione in the blood when taken orally.

Setria Glutathione is a unique tripeptide consisting of three important amino acids glutamic acid, cysteine and glycine.

The name SETRIA comes from SET the balance + TRI, of tripeptides. In other words, SETRIA is a tripeptide that helps to set body’s glutathione back to balance.

Setria Glutathione is already successfully sold in the USA and Asia as a key antioxidant ingredient and is now available to European dietary supplement market.