US fresh product distribution experts KeHE Distributors has signed an exclusive partnership with Rodale Institute, a nonprofit organisation dedicated to expanding the regenerative organic agriculture movement through research, farmer training, and education.
The collaboration between KeHE and Rodale Institute will mutually support the advancement of organic farming and regenerative practices and products in the food industry. These practices are widely considered the gold standard in the market because they prioritise building soil health as a way to enhance the health of people and the planet.
“We are extremely excited about our partnership with KeHE,” said Annie Brown, Vice President of Development at Rodale Institute. “As like-minded market innovators, we are joining forces to continuously improve organic and regenerative organic farming practices and advance new learnings from the labs and farms to exciting new products for retailers and consumers.”
With this exclusive partnership, KeHE will be even better equipped to support the development of healthier, sustainable food products and continue to be the first to market with great tasting, innovative new products for consumers.
As like-minded market innovators, we are joining forces to continuously improve organic and regenerative organic farming practices
“Natural, organic, fresh and specialty food sales continue to outpace traditional grocery items and this is fueled by consumer demand for healthier and more sustainably produced food,” said Amy Kirtland, EVP, Innovation and Growth at KeHE. “This partnership allows us to continue to support best-in-class organic farming practices while providing customers with superior products — it’s a win/win for all and we are extremely excited about working together.”
Rodale Institute co-created the Regenerative Organic Certification (ROC) that prohibits toxic synthetic chemicals and GMOs and focuses on soil health. Regenerative organic certification adds animal welfare and social fairness to its core certification criteria. The organisation’s decades-long research has also been instrumental in proving that organic systems are more resistant to extreme weather, use 45% less non-renewable energy and release 40% fewer carbon emissions. Additionally, a recent analysis from the Rodale Institute found that on average, organically-produced foods pack 25% more nutrients than non-organically-produced products.
As one of the largest and most respected distributors focused on natural & organic, specialty, and fresh products, KeHE is dedicated to supporting Rodale Institute’s advancement of organic farming and regenerative practices and products.
